Comarch is a global provider of an end-to-end, AI-driven loyalty marketing platform that today’s companies can use to increase customer lifetime value, drive brand awareness, and boost profits. Its collection of advanced yet easy-to-use IT tools allows businesses to build, run, and manage highly immersive B2B, B2C, and B2E loyalty programs & marketing campaigns with ease, as well as to deliver personalized CXs across multiple touchpoints. Incorporating the latest AI/Machine Learning algorithms, the platform enables Comarch clients to collect and analyze zero and first-party data effectively so they can identify and influence consumer behavior on various marketing fronts.